Behind the Scenes

Specializing in clean, timeless beauty products with a decidedly contemporary edge, we exist in the heart of the present with a wink to the transportive power of the past. Drawing inspiration from women in the arts, Belle en Argent honors the creative legacy of women who write, photograph, film, act, direct and produce. We channel the artistry of inspiring women through pigment and texture, liberating the feminine tradition with modern fluidity. 

#belleenargent

about the brand

OUR MISSION

TO EMPOWER

We lift each other up in order to create an emboldened and supportive community

TO EMBOLDEN

We are experimental and imaginative, reinventing our industry with our creativity

TO INSPIRE

We are creative and innovative, using art to inspire

WHAT WE BELIEVE

That a good story never dies
That beauty is fluid and fluidity is power
In looking back to look forward
A bright lip can embolden the timid & inspire the cunning

WHO WE ARE

INDEPENDENT 

We are free, belonging only and wholly to ourselves. 

ARTISTIC

We use inventive language, color and design to sculpt meaning.  

ELEGANT 

We embody classic glamour, tempering it with modern wit. 

DARING 

We are bold, unafraid to raise eyebrows and embrace risk.

STYLISH 

We have our own look, shirking fads in favor of something more personal.

MODERN

We live in the pulse of the present. 

WHAT WE VALUE

ORIGINALITY

We shed the constraints of tradition and embrace uniqueness. 

VISION

We commit to progress while honoring the past.

POWER 

We believe in harnessing the strength of the feminine spirit.

CONSCIOUS 

We remain informed and present, making choices that are healthy for people and the planet.

OUR MISSION

TO EMPOWER

We lift each other up in order to create an emboldened and supportive community

TO EMBOLDEN

We are experimental and imaginative, reinventing our industry with our creativity

TO INSPIRE

We are creative and innovative, using art to inspire

WHAT WE BELIEVE

That a good story never dies
That beauty is fluid and fluidity is power
In looking back to look forward
A bright lip can embolden the timid & inspire the cunning

The Auteur

We set out to create a custom lipstick that perfectly embodies the brand in aesthetic and meaning. We quickly figured out it would take quite a bit of effort to get it as precise as we would like. Every part of our container was custom made with each piece requiring a new factory mold. After more than six months of collaboration and thoughtful design edits our lipstick was ready for production. The meaning behind the design is true to our hearts and we hope you will love it as much as we do. 

The Steps

Drawing inspiration from 1930’s glamour we used Art Deco’s iconic geometric shapes in repetitive patterns that at the time represented a look to the modern. At its peak, Art Deco not only represented glamour but also luxury, and faith in social progress. Our design is stamped with steps of multiple sizes at every angle. These steps represent how far women’s rights have progressed in the arts, yet how much farther we have to climb. 

PLUS SIGNS

When you open our lipstick you will notice an intentional contrast from Art Deco to modern. We’ve carefully placed plus + signs on the bullet base which represent the modern inclusion of women in the arts. 

Beauty in Silver

Our original design was made of heavy silver-like metal, zamac. We quickly discovered that to reach a wider audience we needed to pivot to material that was more inclusive. We decided on weighted aluminum, which gives us the silver shine we want while keeping the cost accessible

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